Circle, the community-building platform with a mission to empower creators and brands, has announced the launch of its latest suite of AI features. These Community AI features are now available on the Business plan and above, offering innovative tools to foster deeper connections within communities.
If you’re not familiar with Circle, I recommend reading my previous review on Circle.so.
I also recommend starting a 14 day Free Trial and trying out the new features.
In this article, we’ll explore the new Community AI features. Let’s dive in.
Leveraging AI for Stronger Connections
Circle’s primary goal is to facilitate the creation of highly engaging and monetizable communities. By harnessing the power of artificial intelligence, they have introduced Community AI, a suite of AI features that aim to enhance interactions and collaboration among community members.
The Five Ways Circle Community AI Enhances Your Community
The Community AI features work together to deliver five key advantages to community builders:
- Connection: Community AI helps connect members with each other, facilitating a sense of belonging and camaraderie.
- Discovery: Finding the information they seek becomes more accessible for community members, thanks to AI-driven assistance.
- Insights: By analyzing patterns and user behavior, Community AI allows community owners to gain valuable insights into member needs.
- Creation: Creating compelling content becomes more manageable with the aid of AI, making it easier to engage and interact with members.
- Interaction: Community AI promotes interactive engagements between members, leading to a more vibrant and dynamic community atmosphere.
Introducing Content Co-Pilot
One of the standout features in the Community AI suite is the Content Co-Pilot. Seamlessly integrated into the platform’s text editor for posts and lessons, the Content Co-Pilot acts as an AI-powered writing companion. It helps users overcome writer’s block, refine their content, and streamline the writing process.
With the Content Co-Pilot, community members can generate content ideas, paragraphs, and summaries in a conversational tone, significantly simplifying the content creation process. This functionality negates the need for external tools when brainstorming content ideas, making it a valuable addition to Circle’s arsenal of features.
Enhanced Accessibility with Automated Transcriptions
Another notable inclusion in the Community AI suite is Automated Transcriptions. This feature automatically generates transcripts and closed captions in the chosen language for any uploaded video within a post or course lesson.
The benefits of Automated Transcriptions are manifold:
- Improved Searchability: Transcriptions render videos searchable, making it easier for community members to find relevant content.
- Enhanced Accessibility: The availability of transcripts and closed captions ensures that videos are accessible to a broader audience, including individuals with hearing impairments, neurodiverse individuals, and non-native speakers.
- Better Comprehension: With a transcript viewer, community members can follow along, search for specific moments, and gain a deeper understanding of the video content.
- Increased Discoverability: In public communities, video posts with transcriptions are indexed by external search engines, potentially attracting a wider audience.
Measuring Engagement with Activity Scores
Engagement measurement has long been a challenge for community builders. To address this, Circle’s Community AI introduces Activity Scores, powered by artificial intelligence. These scores offer valuable insights into member behavior and help assess the effectiveness of community-building efforts.
Activity Scores are updated on a weekly basis for every community member, enabling community owners to:
- Measure what matters: Customizable signals allow community builders to focus on specific aspects of engagement, such as presence, contribution, participation, and connection.
- Act on insights: Experimentation with different activities becomes more informed, allowing community owners to identify what resonates best with their members.
- Scale with confidence: Understanding the impact of efforts enables more effective time and energy investments.
The Science Behind Activity Scores
The generation of Activity Scores involves a machine learning model that analyzes member activity data from the past 30 days. The factors taken into account include:
- Presence: Frequency of community visits and the number of days visited.
- Contribution: Actively starting and participating in discussions through posts and comments.
- Participation: Acknowledging asynchronous activities or signaling an intent to participate in live events through likes and event RSVPs.
- Connection: Level of 1:1 engagement with other community members through active direct message threads.
By benchmarking individual member data against activity data from other Circle communities, the scores are adjusted for relative levels of activity and seasonality.
Utilizing Activity Scores Effectively
Activity Scores empower community owners to make data-driven decisions. They can access these scores from various areas within the platform, such as member management, member filters, workflow filters, or individual profiles.
Community owners can use Activity Scores to:
- Assess member engagement levels.
- Create targeted workflows based on score ranges to engage specific segments effectively.
- Monitor the impact of new content, events, or initiatives on overall community activity levels.
At this time, only community administrators have access to Activity Scores, ensuring privacy for community members.
Ask Circle Bot
Circle also introduced their latest support feature: the Ask Circle Bot, now accessible in Circle’s help widget across all plans! This valuable tool is exclusively available to admins and can be easily accessed within your community upon logging in.
The Ask Circle Bot has undergone extensive training, encompassing all the knowledge base articles at its disposal. Whenever you find yourself in need of assistance or searching for a useful resource, simply turn to the Ask Circle Bot, and within seconds, it will provide you with a prompt answer.
You’ll have the option to rate the responses provided by the bot. The feedback data will drive continuous improvements, ensuring that the Ask Circle Bot consistently delivers optimal performance.
Circle Plans Pricing
Alongside the introduction of the Community AI features, Circle has updated its pricing plans to cater to various user needs and budgets. The plans now include:
- Basic Plan: $49
- Professional Plan: $99
- Business Plan: $219
- Enterprise Plan: $399
These updated plans provide a range of options for community builders to choose from, each offering the power of AI-driven features to enhance community interactions and growth.
Conclusion
Circle’s Community AI features have ushered in a new era for community builders, providing them with innovative tools to create more engaging, interconnected, and accessible online communities. With AI-powered content co-pilots, automated transcriptions, and activity scores, Circle is redefining how community interactions are fostered and measured. As AI technology continues to advance, Circle remains at the forefront of community-building platforms, offering its users cutting-edge solutions to unlock the full potential of their communities.
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